Volume 38, Issue 12, December 2008

Open Access Open Access  Restricted Access Subscription or Fee Access

Table of Contents

Articles

Recruitment Advertising: Art and Adventure in Indian Press Ads
Ruby George, Evangeline Manickam, S. Jayachandran
Total views: 93
Ford Motors' India Specific Strategies
S. Saravanan, S. Silas Sargunam
Total views: 94
Rebranding - A Business Imperative
T. Venkat Ram Raj, M.A. Azeem
Total views: 66
Restructuring Management Education in India
Ruchi Srivastava, Deepali Monga
Total views: 72
A Vision of Tourism Sector in India
Jelsy Joseph, B. Adalarasu
Total views: 95
Structural Changes in Indian Retail Market: from Unorganised to Organised
V. Ramanathan, K. Hari
Total views: 168
Role of Nationalized Banks in Sme Credit: A Study in Theni District
S.Hasan Banu, P. Sangeetha
Total views: 89