Volume 39, Issue 5, May 2009

Open Access Open Access  Restricted Access Subscription or Fee Access

Table of Contents


Exploration of Connection between Culture, Corporate Communication and Consumption with the Help of Focus Groups:An Empirical Study  | 
Debraj Datta, Mahua Datta 3-10
Total views: 110
Home Foods-Food for Thought  | 
P. Lakshmi Priya 11-13
Total views: 133
The Condom Kingdom  | 
C. Anirvina 14-20
Total views: 155
Rural Marketing of Select Fast Moving Consumer Goods in Punjab  | 
Pawan Garga, Kaminder Ghuman, Balram Dogra 21-27
Total views: 358
Trends of Marketing Management in Tourist Attractions  | 
Ajit Kumar Shukla 28-34
Total views: 146
Advertising Practices and Promotion in the Islamic World under the Shariah Observation:A Case Study on Bank Islam in Malaysia  | 
Ahasanul Haque, Khaliq Ahmed, Syeada Irfath Jahan 35-40
Total views: 158
Marketing Problems Faced by Mulberry Growers:A Study in Erode District of Tamil Nadu  | 
A. Selvaraj, K. R. Vijaysanthi 41-46
Total views: 143
Micro-Finance in Krishnagiri District:A Tool for Poverty Alleviation  | 
A. Saraswathy, S. Porkodi, M. Bhuvaneswari 47-57
Total views: 122
Multinational Companies:A Study of their Impact on India  | 
Smitha Sambrani 58-62
Total views: 141