Volume 47, Issue 2, February 2017

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Table of Contents


Establishing the Market Potential of a Rental Model Multipurpose Electric Vehicle (MPEV) for Individuals with Lower Limb Disabilities in India
A. Veena, Daxon D'Souza 8-23
Total views: 403
Decoding the Mantra of Succession Planning for the Unorganized Retail Stores in Central India
Shiladitya Verma, Ravi Chatterjee, Sujoy Sen 24-33
Total views: 295
Consumer Involvement Towards Ready-to-Eat Breakfast Cereals in India : An Application of Revised Product Involvement Inventory (RPII)
Simi Simon, B. Murali Manohar 34-46
Total views: 398
An Empirical Study on Consumer Trust in Online Shopping in Punjab
Anand Thakur, Shabnam, Rupinderdeep Kaur 47-59
Total views: 597