Volume 47, Issue 8, August 2017

Open Access Open Access  Restricted Access Subscription or Fee Access

Table of Contents


Physico - Chemical, Sensory, Textural, and Microbiological Quality of Paneer (Indian Cottage Cheese) Marketed in Bengaluru City
Sachin Wangdare, K. Jayaraj Rao, Diwakar Mishra, Rupesh Datir 7-17
Total views: 138
Application of Design Thinking Techniques in Marketing of Fashion Apparel E - Commerce
Sudha Misra, D. Arivazhagan 18-30
Total views: 167
Perceived Service Quality and Consumer Satisfaction : An Empirical Study from Direct to Home (DTH) TV Industry
Kamalpreet Kaur, Amar Inder Singh 31-45
Total views: 537
Food Marketing and its Impact on Adolescents' Food Choices
Brijesh Sivathanu 46-60
Total views: 746