SARDAR, Ramesh. OYO Rooms: Demystifying the Success of India’s New Age Hospitality Start-Up. AMC Indian Journal of Entrepreneurship, [S. l.], v. 2, n. 2, p. 7–15, 2019. DOI: 10.17010/amcije/2019/v2i2/145360. Disponível em: https://indianjournalofmarketing.com/index.php/IJOE/article/view/145360. Acesso em: 30 aug. 2025.