KASLIWAL, Neeti; BANSAL, Ipshita. Influence of Pharmaceutical Promotional Tools on Doctors’ Prescribing Behaviour: An Exploratory Study. Indian Journal of Marketing, [S. l.], v. 43, n. 8, p. 23–34, 2013. DOI: 10.17010/ijom/2013/v43/i8/36319. Disponível em: https://indianjournalofmarketing.com/index.php/ijom/article/view/36319. Acesso em: 29 aug. 2025.