A. P., George; GOVINDAN, Yamuna. Antecedents of Repurchase Intention: The Case of Private Label Brands in Kerala. Indian Journal of Marketing, [S. l.], v. 45, n. 4, p. 17–31, 2015. DOI: 10.17010/ijom/2015/v45/i4/79957. Disponível em: https://indianjournalofmarketing.com/index.php/ijom/article/view/79957. Acesso em: 9 oct. 2025.