VISHVAS, Radhika Jade; VALLETI, Murugaiah. Conceptual Paper Proposing the ’Vishvas – Valleti Consumer Empowerment Model’. Indian Journal of Marketing, [S. l.], v. 44, n. 1, p. 5–21, 2014. DOI: 10.17010/ijom/2014/v44/i1/80456. Disponível em: https://indianjournalofmarketing.com/index.php/ijom/article/view/80456. Acesso em: 10 oct. 2025.