JUYAL, Som Aditya. Effect of Demographic Factors on Consumer Buying Behaviour of Durable Goods. Indian Journal of Marketing, [S. l.], v. 43, n. 12, p. 24–33, 2013. DOI: 10.17010/ijom/2013/v43/i12/80511. Disponível em: https://indianjournalofmarketing.com/index.php/ijom/article/view/80511. Acesso em: 10 oct. 2025.