KAKATI, Rinalini Pathak; AHMED, Shazeed. Dynamics of Family Role Structure in Consumer Behaviour. Indian Journal of Marketing, [S. l.], v. 46, n. 6, p. 51–61, 2016. DOI: 10.17010/ijom/2016/v46/i6/94846. Disponível em: https://indianjournalofmarketing.com/index.php/ijom/article/view/94846. Acesso em: 9 oct. 2025.