VERNEKAR, Sachin S.; WADHWA, Preety. Marketing India as a Brand (Brand India, an Idea Whose Time has Come). Indian Journal of Marketing, [S. l.], v. 39, n. 6, p. 30–39, 2009. Disponível em: https://indianjournalofmarketing.com/index.php/ijom/article/view/36992. Acesso em: 17 dec. 2025.