N.MAHALAKSHMI, T; MUNUSWAMY, Shanmugam. An Empirical Analysis of the Decision-Making Style of Millennials on the Choice of Financial Products. Indian Journal of Marketing, [S. l.], v. 52, n. 11, p. 26–43, 2022. DOI: 10.17010/ijom/2022/v52/i11/172432. Disponível em: https://indianjournalofmarketing.com/index.php/ijom/article/view/172432. Acesso em: 9 oct. 2025.