KUMAR SHARMA, Pankaj; AHMED, Shazeed. A Study on the Perception of Selected Ethnic Communities Toward Communication Media : An Empirical Study. Indian Journal of Marketing, [S. l.], v. 53, n. 6, p. 47–59, 2023. DOI: 10.17010/ijom/2023/v53/i6/172767. Disponível em: https://indianjournalofmarketing.com/index.php/ijom/article/view/172767. Acesso em: 9 oct. 2025.