JOEL GNANAPRAGASH, T.; SEKAR, P. C. An Exploratory Study of Ethical Perspectives of Celebrity Endorsements. Indian Journal of Marketing, [S. l.], v. 43, n. 9, p. 5–13, 2013. DOI: 10.17010/ijom/2013/v43/i9/38338. Disponível em: https://indianjournalofmarketing.com/index.php/ijom/article/view/38338. Acesso em: 10 oct. 2025.