YOUSUF, Sabeena; ALI, Saiyed Wajid. Customer’s Transition from Conventional Brand Advocacy to Online Brand Advocacy: A Comprehensive Review. Indian Journal of Marketing, [S. l.], v. 55, n. 6, p. 64–73, 2025. DOI: 10.17010/ijom/2025/v55/i6/175111. Disponível em: https://indianjournalofmarketing.com/index.php/ijom/article/view/175111. Acesso em: 9 oct. 2025.