Editorial Team

Editor-In-Chief(EiC) :

Prof. (Dr.) Nirmalya Bandyopadhyay
Editor-in-Chief (Indian Journal of Marketing)
Professor and Director
Prestige Institute of Management and Research, Gwalior
Gwalior, Madhya Pradesh
Email: eicijm2025@gmail.com

Associate Editor :

Dr. Rituparna Basu
Associate Editor
Professor (Marketing), Area Chair – Marketing, and Editor-in-Chief, IMI Konnect
International Management Institute, Kolkata
Email: r.basu@imi-k.edu.in

Editorial Director :

Priyanka Gilani
Editorial Director
Associated Management Consultants Private Limited, New Delhi
Email: priyanka. gilani@indianjournalofmarketing.com

Editorial Advisory Board :	Prof. Raj Sethuraman Professor Harold Simmons Chair in Marketing Cox School of Business Southern Methodist University USA Email : rsethura@mail.cox.smu.edu
	Prof. Subroto Roy Professor of Marketing Chair Accounting, Finance, and Marketing Pompea College of Business University of New Haven Connecticut, USA Email : SRoy@newhaven.edu
	Prof. Hussain G. Rammal Professor of International Business Head of Management Discipline Adelaide Business School President (Chair): Academy of International Business – Oceania Chapter The University of Adelaide Adelaide, SA, Australia Email : hussain.rammal@adelaide.edu.au
	Prof. Jaideep Prabhu Professor of Marketing Judge Business School University of Cambridge United Kingdom Email : j.prabhu@jbs.cam.ac.uk
	Prof. Ajay Manrai Professor Emeritus of Marketing Editor-in-Chief (EiC), Journal of Global Marketing Department of Business Administration University of Delaware Newark, USA Email : manraia@udel.edu
	Dr. Sudhir Rana Associate Professor of Marketing and Strategy Thumbay College of Management and AI in Healthcare Ajman, United Arab Emirates Email : dr.sudhir@gmu.ac.ae
	Prof. Amandeep Dhir Professor Department of Management and Innovation University of Agder Norway Email : amandeep.dhir@uia.no
	Prof. V. Shekhar Professor Emeritus, School of Management Studies Jawaharlal Nehru Technological University Hyderabad - 500 085, Andhra Pradesh Email : shesasu@yahoo.co.in
	Prof. Debarun Chakraborty Associate Professor-Marketing Indian Institute of Management Nagpur, MIHAN Nagpur - 441108, Maharashtra Email : debarun84@gmail.com
	Dr. Paul D. Berger Professor of Marketing Director of the Master of Science in Marketing Analytics (MSMA) Program Bentley University, Waltham, MA, USA Email : pdberger1@verizon.net
	Dr. Rajeev Sharma Senior Academic Charles Darwin University, Faculty of Arts and Society Darwin, NT0800, Australia Email : Rajeev.Sharma@cdu.edu.au
	Dr. David Allan Professor Saint Joseph's University, 5600 City Avenue Philadelphia, PA 19131, USA Email : dallan@sju.edu
	Dr. Sampath K. Kumar Professor of Marketing Austin E Cofrin School of Business University of Wisconsin Green Bay 2420 Nicolet Dr, Green Bay, WI, USA 54311 Email : kumars@uwgb.edu
	Dr. Aniruddha Pangarkar Associate Professor of Marketing Austin E. Cofrin School of Business The University of Wisconsin-Green Bay, USA Wood Hall 460T, Green Bay, Wisconsin 54311, USA Email : pangarka@uwgb.edu