Most Popular Advertisements

Authors

  •   Shanthi Nachiappan

Abstract

In this article we will be seeing the three most popular ads of the recent past which were being enjoyed by you and me - India Shining, The Hutch, and last but not the least Pulliraja. We know that these advertisements were successful&it would be interesting to know the secrets of their success.

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Published

2007-03-28

How to Cite

Nachiappan, S. (2007). Most Popular Advertisements. Indian Journal of Marketing, 37(3). Retrieved from https://indianjournalofmarketing.com/index.php/ijom/article/view/34423

Issue

Volume 37, Issue 3, March 2007

Section

Articles